secrets of station casinos
direct response consumer campaign
station casinos, inc.

TEAM produced an innovative, award-winning branding and awareness campaign for Las Vegas based Station Casinos Resorts entitled “The Secrets of Station Casinos.” The main objective of this “documercial” was to promote the “Boarding Pass” rewards program to local residents.

TEAMwork:
• Concept and Project Development
• Research
• Script Development, Writing and Storyboards
• Casting, Talent and Field Experts Acquisition
• Consumer and Employee Testimonial Acquisition
• On location pre-production and coordination
• On location High Definition video production
• In studio video production with Robert Wagner
• High definition post-production
• HD Graphics & Animations
• DVD Packaging